Cookie Policy

Our Sites use “cookies” so that we can recognize revisits to our Sites and provide a more personalized experience.

Cookies are small files of information generated by a web server that are sent to a web browser. Web browsers store the cookies they receive for a predetermined period, or for the length of a user's session on a website (depending on your browser’s privacy settings) or on your computer or device. They attach the relevant cookies to any future requests the user makes of the web server. Some cookies are necessary for technical or security purposes, such as authentication cookies.

EQUMAS uses cookies to track certain information about your usage and devices, such as host domain, IP address, pages accessed, clickstreams, time spent on our Sites and general browser statistics. EQUMAS uses this information to, among other things, identify broad demographic trends that may be used to provide information tailored to your interests. We also monitor customer traffic patterns and Site usage to help us refine and improve the design and layout of our Sites and the overall user experience. We may link the information we store in cookies to personal information you submit while on our sites.

More specifically, EQUMAS may use cookies to:

• Estimate the number of visitors to our Sites. Each browser that accesses EQUMAS is given a unique cookie, which is used to calculate how many people return to our Site and evaluate customer interests and behavior to target our marketing.

• Track our promotions, contests, and sales. When a EQUMAS -hosted promotion uses cookies, the information written to the cookie tracks progress through the promotion (for example, entries, submissions, and registrations).

• Measure the traffic to various areas of the Sites. We measure the areas of the network of Web sites you visit and your visiting patterns in the aggregate. This research helps us understand the ways in which our customers are alike and the ways in which they differ. We may use this information to personalize the content and design in our Sites.

We may use Google Analytics, a web analytics service provided by Google, Inc. (“Google”) on our Sites. Google Analytics uses cookies, to help us analyze how users use the Sites. The information generated by the cookie about your use of the Site will be transmitted to and stored by Google on servers in the United States. Google uses this information to help us evaluate usage patterns on the Sites and providing other services to EQUMAS relating to Site activity and internet usage.

You may delete or reject cookies by selecting the appropriate settings on your browser, however, please note that if you do this you may not be able to use the full functionality of the Sites. By using our Sites, you consent to the processing of data about you by Google in the manner and for the purposes set out above.